threat of new entrants for supermarket industry

New products not only brings new customers to the fold but also give old customer a reason to buy The Kroger Co. By innovating new products and services.has to manage all these challenges and build effective barriers to safeguard its competitive edge. through lower pricing strategy, reducing costs, and providing new value propositions to the customers. New entrants in Grocery Stores brings innovation, new ways of doing things and put pressure on The Kroger Co. Porter Five (5) Forces Analysis for Services Industry Threats of New Entrants can not only use Porter Five Forces to develop a strategic position with in Grocery Stores industry but also can explore profitable opportunities in whole Services sector. can build a sustainable competitive advantage in Grocery Stores industry. Porter Five Forces focuses on - how The Kroger Co. Porter Five Forces is a holistic strategy framework that took strategic decision away from just analyzing the present competition.

These five forces analysis today in business world is also known as -Porter Five Forces Analysis. In his revolutionary article - 'Five Forces that Shape Strategy', Michael Porter observed five forces that have significant impact on a firm's profitability in its industry.

is listed at New York Stock Exchange (NYSE) and have a market cap 22.41B USD. has redefined the ways of doing business in Services. is one of the leading firms in the Grocery Stores. competitive advantage and long term profitability in Grocery Stores industry. managers can use Porter Five Forces to understand how the five competitive forces influence profitability and develop a strategy for enhancing The Kroger Co. Porter Five Forces Analysis is a strategic management tool to analyze industry and understand underlying levers of profitability in a given industry. Strategic Management Essays, Term Papers & Presentations

Threat of new entrants for supermarket industry